Gravity Payments

Protect Your Business: A Guide to Smarter Payments

Learn how to use simple, low-cost tools to stop fraudulent transactions before they happen.

Essential Security Best Practices for Your Business

These recommendations are important safe practices to help keep your business protected from common threats. While every merchant has a personal responsibility to safeguard their own transactions, we understand that every business is unique. If you would like more information about these suggestions or are interested in applying additional layers of protection, please contact our support team at [email protected] or Call (866) 701-4700

Address Verification Service (AVS)

This is a fraud-prevention tool used during card-not-present transactions to help confirm that the customer is authorized to use the payment card. When a transaction is submitted, AVS compares the billing address or ZIP/postal code provided by the customer with the information on file at the card issuer.

Based on the issuer’s response, the transaction can be approved, declined, or flagged for review according to the merchant’s fraud-filter settings. By identifying mismatches between the entered address and the issuer’s records, AVS helps reduce fraud risk and chargebacks while allowing merchants to balance security with approval rates.

A veterinarian typing information into a computer while a woman holds a dog

Standard AVS Activation Steps

Step 1

Log into the NMI Portal.

 

Apply

Step 2

Go to Options and click Settings.

 

Apply

Step 3

The from Security Options select Address Verification.

 

Apply

Step 4

From here you can simply select which scenarios you would like to block.

 

Apply

Card Verification Value (CVV)

This is a fraud-prevention tool used in card-not-present transactions to verify that the customer is in physical possession of the payment card. CVV is the 3- or 4-digit security code printed on the card and is not stored by card networks or processors after authorization.

During a transaction, the CVV provided by the customer is checked against the value on file with the card issuer. Based on the issuer’s response, the transaction can be approved, declined, or flagged according to the merchant’s fraud-filter settings. CVV helps reduce fraud and chargebacks by preventing the use of stolen card numbers without the actual card.

A veterinarian typing information into a computer while a woman holds a dog

Steps to Enable CVV Verification

Step 1

Log into the NMI Portal.

Apply

Step 2

Go to Options and click Settings.

 

Apply

Step 3

The from Security Options select Card ID Verification.

 

Apply

Step 4

From here you can simply select which scenarios you would like to block

 

Apply

— Card Filters

Stop Fraud Before It Starts: Two Simple Tools Every Business Needs

When you sell products online or over the phone, you face a unique challenge: you can’t physically see the customer or their card. This makes “Card Not Present” transactions a favorite target for scammers using stolen card numbers.

The good news? You don’t need a massive security budget to protect yourself. Two simple tools: AVS and CVV are your first and best line of defense.

Frequently Asked Questions

While safeguarding your business is your responsibility, these recommended practices help mitigate common threats. For advanced filters or additional protection layers, please contact our support team at [email protected] or Call (866) 701-4700