Blog · Gravity Payments

Marketing Your Healthcare Practice During COVID-19 and Beyond

If you work in healthcare, you’re probably an expert in medicine, not marketing. But if you run your own practice, you need to understand how to attract and retain patients. While marketing can become overwhelming if you try to take on too much too quickly, there are a lot of simple–and sometimes free–tools that can … Continued

Clover Contactless Solutions for Your Restaurant

Since the outbreak of COVID-19, many businesses have been searching for ways to serve customers while practicing social distancing. Such solutions are especially valuable to restaurants, which traditionally require a lot of interaction between customers and staff. Thankfully, the move toward contactless ordering and payments had been going on long before the pandemic began. But … Continued

Food Delivery on Your Terms: Increase Customers and Save Money with a Delivery Option that Works for You

The need for delivery and takeout has increased dramatically since the outbreak of COVID-19. But setting up a delivery option can be confusing and sometimes costly. In our continued quest to help independent businesses thrive, we at Gravity have spent the last few months researching the best options for restaurants to set up delivery without … Continued

How to Motivate Employees

Several years ago, I gave a speech at a conference full of some of the most respected and accomplished business leaders in America. At one point, I asked them what motivated these executives and CEOs to come to work in the morning, and they all said some version of the same thing. They said they … Continued

How to Understand Credit Card Pricing Structures

For many businesses, credit card processing fees account for their fourth largest expense (behind payroll, rent, and cost of goods sold). Because there are many types of processing fees, it can be difficult to figure out exactly how much you’re paying and why. At Gravity, we try to simplify this process as much as possible, … Continued

What You Should Know About Surcharging

The process of surcharging allows you to pass on the cost of certain credit card fees to your customers. Because credit card fees often make up the fourth-biggest expense for a small business (behind rent, payroll, and cost of goods), this can be a great option to help you save some money each month. However, … Continued

How to Read a Credit Card Statement

For many businesses, credit card processing represents their fourth biggest expense behind payroll, rent, and cost of goods sold. But understanding where those fees are coming from can be confusing. A good place to start is with your processing statement, but if you’re not sure how to read one, it can prompt more questions than … Continued

A Little Bit of Love

How This Redmond-Based Riding Center Uses Horses for Therapy

When two-year-old Jacob arrived at Little Bit Therapeutic Riding Center in 2017, he could not walk on his own. He’d been born with cerebral palsy, which limited both his speech and mobility, making it difficult for him to do even basic activities or interact with children his own age. His parents assumed he’d require special … Continued

Rethinking Your Business Financials

In our market-driven capitalist society, business leaders are taught that, when it comes to financials, you should strive to make as much profit as possible. But if you want to run your business a different way–one that is focused on keeping promises to your customers, employees, and other stakeholders–this profit-first approach won’t work. If you … Continued

Making a Mark

How Adafruit Industries Makes Engineering Accessible

If you talked to most business experts, they would probably point to many reasons why Adafruit Industries, an electronics manufacturing and online-learning company based in New York City, should not be as successful as it is. Ask founder Limor Fried, however, and she’d probably point to the same reasons to explain why her company has … Continued

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