Credit Card Processing Archives

3 efficient new methods of accepting payments to keep at your veterinary practice post-COVID 19

When it comes to taking payments for animal health services at a veterinary practice, it’s not an exaggeration to say that the process has remained unchanged for a long time: Fido’s pet parents entered the clinic, Fido was examined, and the pet parent checked out and paid by cash, credit card, or check at the … Continued

Chargebacks: What Every Business Owner Needs to Know

Chargebacks: inconvenient to manage, a red flag for fraud and can hurt a business’s bottom line and reputation. All things you might hear when when discussing the topic of chargebacks with a business owner. To understand a little more about Chargebacks, we’ve answered some key questions we always get about chargebacks as a payment processor. … Continued

How to Understand Credit Card Pricing Structures

For many businesses, credit card processing fees account for their fourth largest expense (behind payroll, rent, and cost of goods sold). Because there are many types of processing fees, it can be difficult to figure out exactly how much you’re paying and why. At Gravity, we try to simplify this process as much as possible, … Continued

What You Should Know About Surcharging

The process of surcharging allows you to pass on the cost of certain credit card fees to your customers. Because credit card fees often make up the fourth-biggest expense for a small business (behind rent, payroll, and cost of goods), this can be a great option to help you save some money each month. However, … Continued

EMV Transactions Will No Longer Require Signatures

In a move that could potentially save business owners some valuable time, the four major credit card issuers in the United States–Visa, Mastercard, American Express, and Discover–will no longer require merchants to collect customer signatures on EMV credit card transactions. The move, which goes into effect Sunday, April 15th, has been a long-time coming and … Continued

Tax Tips for Small Business Owners

“Nothing is certain but death and taxes.” What is also certain? Preparing for tax season–especially if you’re a small business owner–can be a real (and possibly expensive) pain in the neck. But it doesn’t have to be. We talked to a several finance pros who work directly with small businesses, both during tax season and … Continued